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Beauty

4 weeks ago, by Voir Editorial Team Transforming Style: GHD Introduces The New Chronos Styler With Charli Howard As The Iconic Face Of Hair Innovation

4 weeks ago, by Voir Editorial Team

Transforming Style: GHD Introduces The New Chronos Styler With Charli Howard As The Iconic Face Of Hair Innovation

GHD has announced the launch of its ground-breaking innovation – the GHD Chronos, a hair styler that promises to revolutionize the way we think about hair styling. With the British model Charli Howard as the face of the campaign, GHD is setting a new benchmark for beauty tools worldwide. 

The GHD Chronos styler is described as the holy grail of hair styling and features amazing technology that delivers three times faster styling for one-stroke, high-definition results that last 24 hours. This advanced styler combines GHD’s unique HD motion-responsive technology with an ultra-zone ceramic heater, providing unmatched styling accuracy and speed. What are the results? Hair that is sleek, shiny, and perfectly styled in a matter of minutes. 

Charli Howard, the British model, and body positivity advocate, brings an authentic and inspiring image to the GHD Chronos campaign. Known for her radiant beauty and the genuine embodiment of confidence, Charli perfectly aligns with the GHD ethos of empowering through beauty. Her captivating presence in the campaign underscores the brand’s commitment to innovation that not only styles but also cares for the hair. 

The campaign, featuring Charli, captures the essence of GHD’s vision – effortless styling that aligns with the fast-paced, dynamic lifestyle of modern women. It is a tribute to the power and mystique of good hair days, a sentiment that Charli Howard embodies with her striking looks and empowering stance on self-image. 

The GHD Chronos styler also possesses features like its ultra-gloss coating plates for 85% more shine and re-engineered wishbone hinge for better control, ensuring a smooth and versatile styling experience. Its precision-engineered plates and smooth round barrel deliver a salon-worthy finish that’s second to none. 

As Jeroen Temmerman, CEO of GHD, states, “At GHD, we are dedicated to developing pioneering technologies and creating the best-in-class products that take consumer and professional styles needs.” This commitment is echoed by Dafydd Thomas, Global Director of Education at GHD, who praises the styler for delivering a “performance we have never seen from our styles.” 

The GHD Chronos is not only a tool but a declaration of style and innovation. With Charli Howard as the face of this exciting new launch, GHD reaffirms its position at the forefront of the beauty industry, promising to deliver not just a product, but an experience that transforms the daily ritual of hair styling into an expression of self. 

 Written By Gabriella Neocleous

Header Image Credits: GHD Hair

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