From the early 2000s into the later 2010s, Victoria’s Secret dominated the lingerie market, being the go-to brand for intimates. When it introduced its annual fashion show in 1995, the label rose to meteoric fame, possessing one of the most exclusive and most-viewed runway shows in the world.

The big question is: Will Victoria’s Secret be able to take off again? Following several media scandals and court cases, the American lingerie brand founded in 1977 is struggling to change its image.

Victoria’s Secret is now committed to celebrating diversity in an attempt to survive.

Let’s go back to Victoria’s Secret timeline of a difficult rebranding:

This rebranding began in the summer of 2019, as Teen Vogue just reported: while marketing director Edward Razik was stepping down, a trans woman appeared in a brand campaign for the first time, Valentina Sampaio. 

In March 2021, the brand parted ways with Les Wexner, long-time CEO and founder of L Brands, owner of Victoria’s Secret, and Bath & Body Works. The following month, it began selling its first maternity bras, which was quite symbolic.

And most importantly, in June, the brand announced that they were done glorifying their ‘Angels’. 

Instead, it celebrates the VS Collective: seven personalities, not necessarily models, including footballer Megan Rapinoe, plus-size model Paloma Elsesser, and trans model Valentina Sampaio. In this vein, Victoria’s Secret has also started to display more morphological diversity on its website and in its campaigns, as well as marketing post-mastectomy bras.

In addition to this rebranding, Victoria’s Secret has also launched a podcast called VS Voices and set up a global fund for programs to fight cancers that primarily affect women, such as breast cancer. Victoria’s Secret is thus leading important changes, perhaps difficult to carry out and above all to install in the collective imagination.

The release of this documentary comes at the right time to understand the secrets of this fashion industry giant.

The three-episode docuseries will chronicle how Victoria’s Secret became one of the most popular brands in the world to its downfall. The project will also take a closer look at the company’s longtime CEO, Wexner, and his close ties with Epstein.

Episodes will explore Wexner’s life and how he managed to build a billion-dollar fashion empire; Victoria’s Secret Angels became global superstars and its expansion to adolescents with their brand Pink; and its struggles when they were still part of the L Brands (now known as Bath & Body Works, Inc.) family.

Each will also explore how Wexner and Epstein grew close and how the latter’s weighty allegations contributed to the downfall of Wexner’s empire amid an already shifting cultural and fashion landscape.All three episodes of the series will be available to stream exclusively on Hulu starting July 14.

Words by Melodie Bitala-Samba

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The show had a magical touch from its opening, as Virgil’s voice was heard speaking on the subject of adults having the ability to return to “childhood wonderment” when allowing their imagination to be set free. This speech was matched with a hot air balloon ascending into the air, perhaps as a symbol of Virgil’s high achievements and the positive mark he left on the world. 

At the forefront of the show was the impeccable designs Abloh created, a vocation he dedicated his life to perfecting and delivering. Many designs were the creations we previously saw in June at LV’s Paris Fashion show, however, this didn’t take away from the star-quality and individualism of the designs, that only Virgil could have pulled off. 

Back in June, Virgil spoke about his collection saying;

“I’ve started to let my imagination run wild. I try to create the world as I would like to see it in real life. Having something that’s pop culture and fashion, that’s an education and maybe opens minds. To me, that’s the North Star.”

The show had a huge turnout, with friends and supporters amongst the crowd such as Pharrel Williams, Rihanna, ASAP Rocky, Kim Kardashian and Virgil’s lifelong friend and collaborator Kanye West. 

Louis Vuitton’s CEO Michael Burke was also in attendance, delivering a poignant heartfelt speech moments before the models took to the runway. 

“The deeply moving show we are about to see is born out of an idea Virgil and I first discussed three years ago. It is based around the traditional coming of age narrative, but of course, being Virgil, he spun and recontextualized the concept for the 21st century, and in doing so expressed his own unique talents and vision. This idea of coming of age was important to Virgil because inspiring and empowering younger generations defined who he was. He used the platform he had to break boundaries, to open doors, to shed light on his creative passions, art, design, music, and of course, fashion, so that everybody could see inside—not only to dream of being part of that world, but to also find ways to make that dream a reality.”

Speaking in June, Abloh said that he wanted “to keep diversity at the forefront of how I think about what fashion is today.” There is no doubting the fact that he achieved this goal, with his final showcase offering styles that represented and expressed different cultures and walks of life. Virgil’s legacy cannot be erased, having touched so many of us with his remarkable talent, and in turn, empowering a generation to make their dreams a reality.

Words By Nadia Clasper

_{Photo Credit: Jerry Lorenzo Instagram}

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The virtual event was a creation from Italian-Angolan writer and director of Netflix’s ‘Zero ‘, Antonio Dikele di Stefano. The video rounded off with an appearance from Edward Enninful (Editor in Chief of British Vogue and Vogue’s European Editorial Director), who has always been a voice for overlooked talents.

The project was carried out by the team at WAMI, an organization set up by BIPOC designers Stella Jean and Edward Buchanan, and by Michelle Francine Ngonmo, founder of the Afro Fashion Association, a nonprofit organization established in 2015. The aim of WAMI is to recognise the contribution Black Indigenous People Of Colour have given, and continue to give the fashion industry, whilst working towards putting an end to the racism and exclusion BIPOC designers have faced; becoming a catalyst for change and representation.

The Fab Five were made up of five talented women; Sheetal Shah, Nyny Ryke Goungou, Romy Calzado Celda, Zineb Hazim and Judith Saint Germain. The designers are now based in Italy, but each originate from five different countries; Morocco, Haiti, Togo, Cuba and India.

At Voir, we wanted to celebrate these women by sharing their collections and stories.

Sheetal Shah

Beginning her training in India, Sheetal ended up securing a BA in Textile Design after studying at the Central Saint Martins School in London. She managed to fulfill two internships in Italy, one at the Cosmo Silk Factory and one in Naples.

Sheetal’s latest collection ‘Breaking Identities’, is gender-fluid and aims to elevate the conventional use of denim in Fashion, and instead transform denim into tailored suits. The collection is injected with the colours of India, acting as a memoir for India’s contribution to the fashion industry. Sheetal also pushed herself to use recycled materials, being conscious of the ongoing environmental issues with the fashion industry.

Judith Saint Jermain

After studying Fashion Design, Designer Judith Borsetto set up her own stylistic consultancy whilst she developed her skills on creating women’s accessories. Eventually, Judith was inspired to start her own line and chose to keep her original surname ‘Saint Jermain’, to symbolize the bond to her native country of Haiti.

Her latest collection ‘UNCHARTED’ is inspired by the love of her homeland, featuring colours of the Haitan flag throughout the collection. ‘UNCHARTED’ offers a range of womens footwear, made from Italian leather, and developed with Italian based manufacturer ‘Pisa’. The collection also includes belts, and jewellery engraved with the ‘J’ logo.

Nyny Ryke Goungou

Originally from Togo, Goungou went on to study at Milan’s NABA, graduating with a degree in fashion and textiles. She then continued her studies in Milan and Paris, where she mastered in lingerie-making and corsetry at the Formamod institute.

‘Ethical Chic’ is Nyny’s latest collection, centered around her appreciation for Japanese culture, whilst using African fabrications in a modern way. As the collection’s name suggests, Goungou chose to use responsible materials, and used traditional manufacturing techniques derived from her native country. She developed relationships with women artisans from Togo, leading to her experimentation with traditional Yoruba fabrics, resulting in her own reinterpretation of the fabrics, offering a similar feeling to linen.

Romy Calzado Celda

Cuban Native Romy Calzado Celda first attended art school in Udine, and then went on to study at the Burgio Fashion Institute, specializing in Fashion Design and CAD Modelling. Romy now holds a teaching role at the institute. She also has a passion for prints and ethical textiles, which she developed during her time at Etro.

Her topical and innovative collection ‘Unlabeled’ saw Calzado Celda team up with Italy-based nanotechnology company ‘Directa Plus Spa’. Through this collaboration she was able to use developed antiviral materials, such as denim coated with graphene, which can prevent the presence of viruses on the material. The collection is ethical and sustainable, allowing for garments to be washed less frequently.

Zineb Hazim

After graduating from Scuola Moda Cesena and being propelled into working in the fashion world, Zineb realised that no fashion organizations were reflecting her needs as a Muslim business woman. Taking this into her own hands, she made the very first collection aimed at Muslim business women.

Her collection ‘Business Woman’ gives Muslim women a voice, and shows that being modest does not mean you can’t dress modern. This progressive message is married with the Prince of Wales print used throughout her collection, to express the masculine and professional side of European culture. She uses bright colours such as blue and fuschia to add flavour, whilst the lengths and shapes reflect the identity of Muslim women.

Words by Nadia Clasper

_{Photo Credit: Vogue Italia}

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Channel 4 recently launched the ‘Black to Front’ project, in which they committed themselves to increase representation of the Black community. The project launched on Friday,10th of September, and we saw diverse programming featuring Black presenters, actors, writers and experts, entertainers, and program-makers. The aim is not only to entertain the viewers but to create awareness around Black representation and portrayal, catalyzing a long-term change. 

The four-part docu-ality ‘Highlife’ came as a part of the project. The show devotes itself to presenting the Black community in an ambitious light, featuring a talented cast of prestigious and driven British West Africans; Irene, Tomi, Chiefer, Cuppy, Bernicia, Toni, Kiddwaya, and Kamille (who is of Jamaican heritage).

The setup of the show is fresh, and a total contrast to the outlandish topics that would usually be covered on British reality TV. Episode one saw conversations surrounding a variety of topics, such as; dating struggles, marriage, and business. Particularly standing out, was a personal on-camera conversation Irene Agbontaen had surrounding fertility. She spoke on finding love when she is ready, and that she feels freezing her eggs allows her to do this in a less pressured and more independent space.

Speaking to Wonderland Magazine, Irene said: “Within my culture, it’s mind-blowing for you to be in your 30’s unmarried and without a child. I didn’t want to continue that narrative, the great thing about being a woman of today is that we have so many options. We don’t have to conform to societal expectations.” 

On the show, we saw the moment when Irene shared this decision with her mother. We got an insight into the culture of what Nigerian women were traditionally taught, and that in some circumstances there wasn’t a lot of freedom to not choose motherhood. Irene articulated her point with contemplation, which led to receiving her mother’s blessing, in which she labeled her as a ‘modern woman’.

‘Highlife’ is a celebration of heritage, ambition, and community. This is something that has been missing in the reality TV category, creating a space for the show to entertain and inspire viewers. We look forward to tuning in for the next episode and educating ourselves further on Black representation and topics that truly matter.

Words by Nadia Clasper

_{Photo Credit: Channel 4}

The post ‘Highlife’ — A Breath Of Fresh Air For Reality-TV appeared first on Voir Fashion.

The campaign spotlights positively energetic cultural shapers ranging from Chloé Zhao, the Oscar award-winning director to Alyssa Carson, a 20-year-old space enthusiast, The Ebinum Brothers, artistic and movement directors, and many more. The pillars of the campaign are set on personalities who are an embodiment of the modern American optimism and are propelling groundbreaking changes in how we represent, listen and show across generations.

“Gap continues to amplify the voices of change-making and culture shaping individuals, celebrating who they are and what makes them a true representation of the voices of today. These incredible individuals characterize an optimistic future fueled by creativity, possibility, and unity.”  says Mary Alderete, global head of Gap marketing.

Gap’s heritage is rooted in championing empowerment and optimism that transcends into celebrating individualistic personalities and respect for all. Since 1969, the brand has been at the forefront of launching several campaigns that promote inclusivity and progress. Consequently, capturing the reminiscents from the ’90s, the 2021 campaign has reinvented its Gap essentials to a more effortless style that represents comfort and embracing oneself and has been shot and directed by Seliger and Weber. The duo has been capturing the essence of Gap creatives for years. Each of the campaign videos is focused on “15 minutes of fame” showcasing stories of the chosen individuals in just 15 seconds and each of the ambassadors can be seen sporting pieces from the collection like plaid-button downs, relaxed jeans, hoodies, and transitional outwear. 

Shop The Looks:

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GAP Denim Western Shirt With Washwell Medium Indigo

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GAP 100% Organic Cotton High Rise Pleated Khakis Tan

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GAP Cropped Hoodie-Pink Tie Dye

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GAP Mid-Rise Organic Cotton ’90s Loose Jeans With Washwell

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GAP Longline Oversized Parka Banana Brown

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GAP Big Shirt in Poplin Optic White

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Words by Manica Pathak

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On Monday, luxury Italian accessories brand, Coccinelle launched its special collaboration with Barbie. The flag-bearer is a pouch ‘manifesto bag’ that comes in shades of black and baby pink that reads ‘The Future is Limitless’. Chief Operating Officer, Emanuele Mazziota spoke of manifesting ‘customer-centric strategies, rationalizing the brand’s product, and strengthening its merchandising team’. Coccinelle launched its bag manifesto inspired by inclusion and diversity to celebrate a dimension that is free of stereotypes. The brand message on the website reads, ‘The future is limitless. We believe in barriers being erased, diversity valued, and that all stereotypes should be dismissed. In this new landscape, differences are celebrated, self-acceptance encouraged and the natural beauty that surrounds imperfection is revealed. Accepting ourselves in diversity will make us stronger, the owner of our future’. Coccinelle was founded in 1978 in Sala Baganza, near Parma, Italy, and has promoted diversity in the past, however, the message through this campaign aims to be louder than before.

“Our mission is clear: make noise, because inclusiveness, self-acceptance, and girl power are not just hollow words, sounding nice meaning nothing. The more the message is repeated, the more it gets around, the better,” stated Coccinelle in a press statement. The campaign has underlined international ambassadors and female leaders from 25 countries, to raise voices for the global message of inclusion and poverty through personal stories. The brand’s Instagram post features Annalisa Arcando, Nina Rima, and Daniela Scattolin as ‘some of the campaign’s ambassadors who are assembling together for inclusiveness and self-acceptance. 

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Coccinelle For Barbie Pouch Bag Pink

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Coccinelle for Barbie Pouch Bag Black

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‘A bag with a Message’ is what the manifesto bag’s theme reads and it is fabricated in strong nylon canvas of which 50% is from recycled sources (concurring the fact that inclusivity and diversity are huge assets of sustainability), along with grainy leather handles and a contrasting grosgrain ribbon. The bag also comes with a pink label inside it with Barbie faces accompanied with the campaign’s message and is priced at £120. 

Words by Manica Pathak

The post Coccinelle Partners With Barbie Envisioning Inclusion And Diversity appeared first on Voir Fashion.

The British Fashion Council (BFC) has just announced its new long term partnership with 50:50 The Equality Project, launching during London Fashion Week (LFW), the partnership aims to positively impact representation throughout the industry.

50:50 The Equality Project is an initiative created by the BBC to monitor diversity within the media. Using a specific methodology that draws upon data, creativity, practicality and passion to shift representation within the media, the collective aims to create content that accurately reflects audiences, thus providing a more realistic picture of the world.

The partnership with the BFC particularly focuses on monitoring diversity across the fashion industry and encouraging cultural change that allows for the industry to become more inclusive. Designers participating in the LFW shows, such as Carlotta Barrera, Labrum, Roksanda and more, will be asked to collect data from their teams, including designers, models, hair and make-up, production, and communications. The data will reveal the level of diversity within the teams and can then be used as a benchmark, as well as a tool for tracking progress across the industry.

June Sarpong, Director of Creative Diversity BBC and Board Director BFC praised the BFC,

“for championing equity and inclusion within the fashion industry”.

As the BFC continues to work towards fighting prejudices and creating a more positive fashion industry, the partnership is the perfect way to accelerate action with a long-term objective plan to increase cultural diversity.

For more information on BFC’s Diversity, Equity and Inclusion, click here.

Words by Ella Citron-Thompkins

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The 93rd edition of the Academy Awards came with plenty of surprises, ones more pleasing than others. But we’re here today to concentrate on the positive ones, to celebrate the increase of inclusivity in an industry that so often neglects it.

If you followed last night’s Oscars ceremony you may already know what we’re talking about. Chinese-born filmmaker Chloe Zhao has become the second woman, and first Asian woman, to ever win Best Director at the Academy Awards with the film Nomadland, shocking right?

Well, it shouldn’t be. Nomadland has been one of the most popular films of the last six months, winning avalanches of awards starting with the Golden Lion in Venice and, as of last night, the Academy Award for Best Picture. The movie directed by Chloe Zhao tells the story of financial instability faced by van dwellers in the United States (and much more) and has been a favourite one amongst the public and acclaimed critics for quite some time. So we couldn’t be happier about it’s success and recognition at the latest edition of the Academy Awards. It not only marks an important step in the film industry but in our current society as well, following the increasing debates regarding the recognition of the Asian minorities in the United States.

The event represented a step towards the direct direction, one that hopefully does not solely rely on tokenism but on working towards the inclusivity of women and people of different ehnitichies and cultures.

It was one of the most diverse Academy Awards ceremonies to ever take place, with an increase in the representation of both gender and ethnicity. The most admirable aspect, or shocking one for some, was that it was not limited to list nominees (as we’ve seen repeatedly in the past) but was present in the list of winners as well.

Other wins we should not take for granted, especially when considering the heterogeneous history of the Oscars, are the awards for the Best Supporting Actors. Which were won by Yuh-Jung Youn, who according to us also gave the best speech of the entire ceremony, and Daniel Kaluuya.

We are excited to see the direction which the Oscars, and the overall film industry, will follow and hope that this inclusivity will not surprise us anymore but become the norm – as it should’ve always been.

But we can remain positive for now, at least when it comes to the future of the Oscars, with the new inclusion and diversity guidelines for filmmakers announced last September by the Academy of Motion Picture Arts and Sciences – which are set to be put in place starting from 2024.

Words By Chiara Ferrari

The post Inclusivity and Diversity: a Better Direction for the Oscars appeared first on Voir Fashion.

The 2021 BAFTA’s awards took place over the weekend, celebrating the greatest talents within the film industry. With a much more diverse list of nominees for each and every category, female-oriented and directed films Promising Young Woman and Nomadland winning big and Tawainese Director Ang Lee receiving this year’s fellowship, it’s certainly a year of cinema to be celebrated, and a step towards better, brighter film industry.

One moment that stands out among many is the ‘Outstanding British Contribution to Cinema’ Bafta, this year awarded to Noel Clarke, a man who won the Rising Star Award only 12 years ago. In a movingly honest speech, the actor, director, and screenwriter, known for his stimulating and moving depictions of inner-city London youth, dedicated his award to the “underrepresented”. With the results of this year’s British Academy Awards, we’re certainly closer to the inclusivity we need, the representation and recognition so many deserve in such an unfair industry, and the celebration of art for what it is and not for the money put behind it.

With nominees attending virtually and celebrities such as Priyanka Chopra Jonas and Phoebe Dynevor able to grace the Royal Albert Hall in person, the fashion scene continued to thrive. Using Instagram as a primary platform to showcase the much-missed red carpet number. Here are Voir’s top picks for best-dressed celebrities at the 2021 BAFTA Awards.

Priyanka Chopra Jonas– A Sustainable Queen

Priyanka Chopra Jonas walked the red carpet in preparation to present the award for Best Animated Film. Nick Jonas, attending as a plus one enhanced the power couple image to a fashionable, united force. Priyanka’s alternative BAFTA outfit she posted onto Instagram was the winning number that made a lasting impression, wearing Ronald Vanderkemp’s sustainable couture and Bulgari jewellery. Priding the design on ethical luxury fashion, Priyanka’s silk milkado jacket is pieced together in art form; it contains gorgeous embellishments of hand-painted beads with pleated butterflies and plissé skirt. We are totally here for the encouragement of sustainable couture; even more so when it looks as good as this narrow scoop neck, shoulder-padded wonder.

Emerald Fennell- Double Winner

Winning two 2021 BAFTA awards for Outstanding British Film and Best Original Screenplay, the Director of ‘Promising Young Woman,’ Emerald Fennell embraced her success wearing a custom Roland Mouret dress paired with jewellery designed by her father, Theo Fennell. The ivory gown creates drama through drapery. Its colour and lightness projects a whimsical vision, this minimalist look creates a classy and timeless tone, it is subtle and stunning.

Cynthia Ervivo– Glittering in Gold

Cynthia Ervivo took to the socially distanced carpet by storm. Her glittery Louis Vuitton skater dress number ensured she was not missed. The attention to details throughout her plentiful accessories complete the look, a highlight has to be her bejewelled nose ring and sparkling acrylics. Head-to-toe in glitz and glam, Ervivo dazzled with confidence, her dress created beautiful shape oozing sophistication.

Phoebe Dynevor- Lady Whistledown Would Approve

The Duchess of Hastings did not disappoint; Bridgerton Star Phoebe Dynevor graced the red carpet with a gorgeous Louis Vuitton gown. With an asymmetric neckline, it creates an effortless and stylish effect. The fact Dynevor chose not to accessorise with a necklace proves this dress speaks volumes alone.

Bukky Bakray and Kosar Ali – BAFTA Debut

During Bukky Bakray’s virtual win of the EE Rising Star Award gave glimpses of her silky Prada gown. Her performance in the (BAFTA) award winning film ‘Rocks’ is her first acting role. The talent and potential Bukky Bakray demonstrates is an exciting prospect for film industry. However, it is not only acting which Bakray is thriving at; this lady has got style looking ever so elegant in her pink silk Prada gown.

Styled by the same stylist (Zandrian Smith) as Bakray, BAFTA Nominee for Best Supporting Actress, Kosar Ali, wore a custom Alexander McQueen on her BAFTA debut. The stylists expressed their intentions to reflect Ali’s personality through her outfit. This is achieved for it portrays a youthful and fresh feel. Ali’s outfit contains a variety of textures, giving the look more depth. Her outfit has been described as a ‘cleansed palette,’ encouraging the crisp and dainty vision intended.

Renée Zellweger– Thriving across the Pond

Bridget Jones’ Diary Star, Renée Zellweger presented the award for Leading Actress virtually from LA. Wearing a slinky, metallic midi dress, this off-the-shoulder gown complemented her figure, creating gorgeous shape. The Armani Prive custom dress gives a classic minimalist feel. The dramatic neckline offers a unique, statement detail, providing the perfect balance for a BAFTA dress.

Words By Theodora Wood and Daisy Greetham

The post A Year To Remember At The BAFTAs – For Fashion and Inclusivity appeared first on Voir Fashion.

We are delighted to see Gucci’s approach to inclusivity in their recent beauty campaign with Vogue Italia. The beautiful Ellie Goldstein is the first Down Syndrome model to work with the brand, a great achievement for anyone trying to make their way in the world of fashion and beauty.

The model from Essex is represented by Zebedee Management, who shares that they are “passionate about redefining the perception of beauty, disability, and diversity”. As a result, Goldstein has been building a strong entry into the Industry having previously featured in campaigns with Nike, Superdrug, and Vodafone. At only 18-years old, and soon to be appearing on the pages of Vogue Italia, the model’s future is looking full of excitement and possibility.

Selected to model for the Brand via social media, Goldstein’s campaign centres on Gucci’s Mascara L’Obscur. Talking to the Independent, Creative Director Alessandro Michele reveals “I designed L’Obscur mascara for an authentic person who uses make-up to tell their story of freedom, in their way”. With an aura that radiates throughout the room, it seems Goldstein was the perfect fit to represent L’Obscur: a mascara that Gucci markets as one with “charm and mystery”. Captured in an embellished gold Gucci dress with subtle makeup and a radiant smile, Goldstein is a natural beauty that fulfills these qualities perfectly.

The Gucci Beauty Instagram page shared a picture from Goldstein’s photoshoot which according to the Independent was Gucci’s “biggest liked post EVER”. Amongst celebrities such as Harry Styles and Dakota Johnson which also feature on the page, Goldstein has claimed the spotlight. Thousands of supportive comments have been made on the post, many congratulating the diverse approach of the Brand along with the beauty of the model. It seems Gucci were right on time with the Campaign, embracing that refreshing and inclusive approach to beauty that we have all been waiting for.

At Voir we love to see women embracing their power with confidence and individuality and Ellie Goldstein is a perfect Ambassador. Posting a headshot picture on her personal Instagram account captioned “Proud of being me”, we see a young woman who is confident and beautiful in her own skin, something which we can all be inspired by. We are excited to see Goldstein taking the Industry by storm and will be looking out for her next campaign!

Words by Brooke Savino

Graphics by Georgia Walters

The post Ellie Goldstein Stars in Gucci Beauty Campaign as First Down Syndrome Model appeared first on Voir Fashion.