• Voir Editorial Team

The Rise of the E-Girl


Collage of E-Girl trends

During a time dominated by social media, TikTok and Livestream one creature has risen above all others: the E-girl known for her signature pout and the famous Miley Cyrus tongue out facial expression. It is rare almost uncommon to spot the e-girl in the real world her dominion is the internet. Little is known of the true origin of the E-girl but like every person, she is a product of the evolution of many subcultures. In the 1960s and 70s, we had the punks who were majorly situated in London and were formed as a political rebellion on status. Later in the 80s to the 2000s were the emos and goths mostly in America. Across the world in the 90s and 2000, there was an emerging trend of the Harajuku girls made popular into the western culture by Gwen Stephani, theirs was an imitation of girls from Japanese anime. All this subculture are a result of a medium of influence the punks had a political rebellion, the emos and goths, music and the Harajuku girls had anime. The E-girl is an evolution of all this subculture her medium of influence being the internet. The beauty of the E girl lies in her ever-blushing face as her blush lies animated all across her unnaturally freckled face. Her eyeliner is thick and black and winged out. Her eyeshadow of choice is almost always a soft pastel colour. The main beauty mark of the E-girl is her heart-shaped tears painted below her eyes. The main theme of the e-girl beauty look is to look cute and edgy at the same time. These themes have been taken from the Harajuku girls and emo.

Doja Cat and other E-Girl styles

The E-girl style consists of a short circle skirt and a striped long-sleeved t-shirt usually worn alone or under a larger shirt. Her clothes are usually thrifted most probably from Depop. Her clothing style consists of a mixture of subcultures the layering from skater style and the pleated skirt from anime characters. Her jewellery consists of more edgy punk themes like pins for earrings chokers and sometimes some face piercings to each e-girl her own The increased use of TikTok has led to the rise of the e girl whit trends on TikTok showing videos of transformations into the E-girl so grab you’re your striped long-sleeved your padlock necklace put on some blush and let's all be E-girls.



Words by Precious Njoki

Graphics by Katie Janes


#EGirl, #vscoGirl, #EBoy, #trend, #trends, #socialmedia, #internet, #makeup, #style, #fashion, #generatio, #GenZ, #TikTok, #DojaCat

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