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4 hours ago, by Voir Editorial Team ELLIE GOULDING IS BACK WHERE SHE BELONGS: ON THE DANCEFLOOR

4 hours ago, by Voir Editorial Team

ELLIE GOULDING IS BACK WHERE SHE BELONGS: ON THE DANCEFLOOR

With “Ravers,” Ellie Goulding returns to the electronic music that raised her — this time, entirely on her own terms.

Some artists discover the dancefloor. Ellie Goulding grew up on it.

After more than a decade of lending that unmistakable, ethereal voice to some of electronic music’s biggest moments, Goulding is returning to the sound that first made her feel free. Her new single, “Ravers,” is euphoric, sweaty and deliberately nostalgic — but there’s one rather surprising detail.

It is Ellie Goulding’s first-ever solo electronic single.

Yes, really.

For an artist whose musical history includes Calvin Harris, Four Tet and Skrillex, it feels almost impossible. Yet “Ravers” marks the first time Goulding has stepped into the electronic spotlight entirely alone.

And it sounds like freedom.

MEET ELLIE GOULDING, THE RAVER

Taken from her forthcoming sixth studio album, I Know Too Much, arriving 4 September via Polydor Records, “Ravers” follows the razor-edged “Black Prada Dress” and intimate “4 Seasons.”

Where those tracks revealed different corners of Goulding’s new chapter, “Ravers” takes us somewhere much less complicated.

The club.

Primal production pulses beneath one of Goulding’s most commanding vocal performances as she creates an ode to the strange liberation that can only really happen somewhere between a speaker stack, a crowded room and a very late night.

For Goulding, however, electronic music represents something deeper than escapism.

“It took me back to a very safe and beautiful place when I was a kid,” she told Zane Lowe following the track’s premiere on Apple Music. “I grew up listening to electronic music, and it did give me this sense of freedom back.”

She describes “Ravers” simply as her “happy place.”

Sometimes, going forward requires returning to where you started.

SWEAT, STROBES AND BROOKLYN NIGHTS

Naturally, a song called “Ravers” was never going to get a polite music video.

Directed by cinematographer and filmmaker Sean Price Williams — whose credits include Addison Rae and Sabrina Carpenter — the visual drops Goulding into Brooklyn’s Bushwick neighbourhood for a sweat-soaked night on the dancefloor.

There’s no pristine pop-star fantasy here. The atmosphere is physical and immediate: bodies packed together, movement, heat and the particular electricity of losing yourself in a room full of strangers.

It captures precisely what makes dance music seductive in the first place.

For a few minutes, nothing outside the room matters.

And seeing Goulding at the centre of that world feels remarkably full-circle.

Electronic music has followed her throughout her career. Her collaborations helped soundtrack an era when EDM escaped the club and became an undeniable force in mainstream pop, but “Ravers” flips that relationship around.

This isn’t Ellie Goulding appearing on somebody else’s dance record.

This is her dance record.

MAYBE WE KNOW TOO MUCH

Behind the euphoria, however, Goulding is entering a considerably more reflective era.

I Know Too Much emerged from what she describes as a crossroads in her life — a period caught somewhere between the freedom of uncertainty and the power that can come from finally understanding yourself.

“The album came from the idea that maybe we can know too much,” Goulding explains. “There is a certain kind of freedom in the ease of not knowing.”

During that period of change, she retreated to the place that has remained constant throughout her career: the studio.

“Through the chaos of this great change, I went to my comfort zone and found my refuge in the studio,” she says. “Writing a song has always been my best form of therapy.”

There’s something beautifully contradictory about it.

Knowing too much. Wanting to know nothing. Growing older while reconnecting with the music you loved when you were young. Searching for answers while disappearing into a dancefloor designed to make you forget the questions.

That tension appears to sit at the heart of I Know Too Much.

Created alongside executive producer Jack Rochon, whom Goulding first connected with through TikTok, the record sees her balancing emotional honesty with a desire to push her sound somewhere new.

“Ravers,” produced by Dave Hamelin alongside Rochon, might be its most immediate manifestation.

17 YEARS LATER, ELLIE IS STILL EVOLVING

There is another reason Goulding can afford to experiment: she has already built the kind of pop career most artists can only imagine.

Across 17 years, she has amassed more than 55 billion global streams and sold over 44 million albums. She sits among the world’s five most-streamed British female artists and holds the UK record for the most No.1 albums by a British female artist, alongside the record for the most UK Singles Chart entries by a British female solo artist.

Yet perhaps the more interesting measure of longevity is what happens when a new generation discovers your music for itself.

Her 2009 breakthrough “Starry Eyed” recently found its way back onto the UK Official Charts after hitting No.1 on TikTok — more than 15 years after first introducing the world to that instantly recognisable voice.

There’s something wonderfully circular about Goulding’s current moment.

The music she made as a young artist is being discovered again, while the artist she is today is rediscovering the music that made her feel young.

And this time around, she knows exactly where she wants to be.

Somewhere dark.

Somewhere loud.

Somewhere sweaty.

On the dancefloor.

Ellie Goulding’s “Ravers” is out now via Polydor Records. Her sixth studio album, I Know Too Much, arrives 4 September.

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