#PatternBeauty Archives - Voir Fashion https://www.voirfashion.co.uk Thu, 25 Aug 2022 08:48:56 +0000 en-US hourly 1 https://wordpress.org/?v=5.6.17 Hair Products to Keep Your Hair Silky Smooth This August https://www.voirfashion.co.uk/post/hair-products-to-keep-your-hair-silky-smooth-this-august/?utm_source=rss&utm_medium=rss&utm_campaign=hair-products-to-keep-your-hair-silky-smooth-this-august Thu, 25 Aug 2022 08:48:55 +0000 https://www.voirfashion.co.uk/?p=61900 To many, it feels as though there's has never been a summer that's quite as hot as this one. But whilst our hair may be in desperate need of a little TLC, luckily, a series of fresh new hair products have hit the shelves this month - designed to salvage our locks. From hot tools with gorgeous rose gold accents to nourishing treatments, customisable gels and dreamy hair mists, below, you'll find all the products you need to prepare your hair for whatever weather it's set to brace throughout the season ahead.

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]]> To many, it feels as though there’s has never been a summer that’s quite as hot as this one. But whilst our hair may be in desperate need of a little TLC, luckily, a series of fresh new hair products have hit the shelves this month – designed to salvage our locks. From hot tools with gorgeous rose gold accents to nourishing treatments, customisable gels and dreamy hair mists, below, you’ll find all the products you need to prepare your hair for whatever weather it’s set to brace throughout the season ahead. After all, with so many new products to try, who wouldn’t want to splurge on the latest hair goodies?

Prose Custom Styling Gel 

This versatile, custom styling gel gives hold and definition whilst simultaneously proving flake-free and non-crunchy, battling the humidity and preventing both frizz and shrinkage. Whilst US-based, this customisable haircare brand, Prose, uses your postcode to tweak your desired formula on the basis of water hardness and even UV and pollution levels in your area, ensuring that your hair gets the treatment it deserves. With an ingredient list comprised of sustainable and natural active ingredients (such as fragmented rice water for hair strength and pea protein for heat protection,) Prose recommends using this product on wet hair as the last step of your daily styling routine. Simply apply a bit of styling gel on the ends of curls or coils of your hair to help prevent fragile split ends, or use as necessary to create the perfect wash n’gos, braids, edges, and twists. 

Living Proof Triple Bond Complex

Living Proof’s new weekly bond-building hair treatment is designed to make your hair 8x stronger without falling short of that well sought-after softness, smoothness and shine. By building all three types of bonds in the hair (hydrogen, covalent and ionic,) this scientifically backed product promises to reduce visible signs of hair damage and prevent future breakage. To use the product, shampoo and condition your hair as normal before applying approximately two pumps of the treatment to damp hair. Comb through, but do not rinse out! Whilst the product does not require heat, you’ll see the best results via heat activation – you just need to wait ten minutes before using your preferred stylers or hairdryer. Free from silicones, parabens and sulfates, what more could you ask for than this PETA certified, cruelty free product? P.S…It’s safe for chemically treated hair too!

SB2 by Sutra Beauty Interchangeable Blowout Brush

This beautiful heated brush will give you an at-home blowout that will have you looking ready for the runway in no time. As an all-in-one dryer and styling tool, the mixed bristles present on the oval brush will detangle and volumize your hair, leaving it both frizz-free and shiny in a matter of minutes. As a wand that has three customisable heat settings, this product is suitable for each and every hair type.

Pattern Beauty Detangling Nectar

Following the launch of beloved actress and beauty icon Tracee Ellis Ross’ award-winning beauty brand, Pattern, each product has catapulted to success, expertly tailored to suit the needs of women of colour with 3B to 4C hair. Packed with safe ingredients within an affordable price range, this new detangling hair nectar is a slippy concoction of sea moss, aloe vera and grapeseed oil, combing through knots and coils with ease. Whether wet or dry, evenly section your hair before distributing the formula, applying the product on each section from roots to ends.

Diptyque Eau Rihla Hair Mist

Inspired by journeys along the routes of the Middle East, Diptyque’s latest hair mist is spicy and evocative, laced with notes of iris, vanilla and saffron to please your senses. Enriched with protective camellia oil, this product takes luxury to new heights. After washing your hair, simply rinse it with cold water to ensure that the product absorbs effectively, then apply as many squirts of perfume as necessary.

Words by Gracie Eastwood

Header Image: @troika.kw

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]]> Our 5 Favourite Celebrity Beauty Lines https://www.voirfashion.co.uk/post/our-5-favourite-celebrity-beauty-lines/?utm_source=rss&utm_medium=rss&utm_campaign=our-5-favourite-celebrity-beauty-lines Sat, 08 May 2021 12:45:50 +0000 https://www.voirfashion.co.uk/?p=24753 You won't find many people who spend longer getting their glam done than the A-listers of the world. So, who better to start a beauty line than those with the best dermatologists, aestheticians, and stylists to hand?! Exactly. Here's our roundup of five of the best celebrity beauty lines and the goddesses behind them.

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You won’t find many people who spend longer getting their glam done than the A-listers of the world. So, who better to start a beauty line than those with the best dermatologists, aestheticians, and stylists to hand?! Exactly. Here’s our roundup of five of the best celebrity beauty lines and the goddesses behind them.  

Kylie Cosmetics – Kylie Jenner

Perhaps the queen of all beauty moguls, its Kylie Jenner herself. Starting Kylie cosmetics in 2015, the business skyrocketed from a few lip kits into a billion-dollar empire in four short years. A lot has to be said for the breadth and quality of the cosmetic line as, of course, the youngest member of the Kardashian clan wouldn’t put her name on a bog-standard product. Have you tried the face setting spray?! Phenomenal. Kylie also created a line of skincare, called KylieSkin, supplying us all with her beauty secrets for glowing clear skin.

Fenty Beauty – Rihanna

Rihanna single handily shook up the beauty industry with the launch of Fenty Beauty back in 2017. She set the bar on what inclusivity and diversity should look like in the cosmetics world, forcing other fustier giants to step up. There are 50 shades in the foundation line, each catering to all skin tones (no easy feat). She is certainly a woman of many talents and not one to slap her name on a company for some easy cash.

Haus Laboratories – Lady Gaga

Haus Laboratories is the brainchild of Laga Gaga, which dropped in September of 2019. An unsurprising launch (as bold makeup/beauty has been part of her DNA since she appeared on our screens with the 2008 hit ‘Just Dance’) the line helps you to recreate some of her iconic looks. There are several standouts in her line, most notably the Glam Attack Liquid Shadow – a glitter that will stay on all night and come off in a single wipe.

Pattern – Tracee Ellis Ross

Tracee Ellis Ross is the beauty behind Pattern. Growing up, the actor and entrepreneur noticed a lack of women rocking their naturally curly hair, so it took years to learn how to nurture hers properly. Hence the birth of Pattern, a range of styling tools and products catered specifically towards women with the same texture hair.

Rare beauty – Selena Gomez

I think we all had a bit of celebrity beauty brand-induced fatigue when Rare Beauty dropped in 2019, although it did not disappoint. The brand champions self-love and breaking down unrealistic standards of perfection whilst serving us high-quality products. The liquid blush is super pigmented, blendable and long-lasting, making it the chart-topper for this range.

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]]> Curl Power: Afro Beauty By Tracee Ellis Ross https://www.voirfashion.co.uk/post/curl-power-afro-beauty-by-tracee-ellis-ross/?utm_source=rss&utm_medium=rss&utm_campaign=curl-power-afro-beauty-by-tracee-ellis-ross Mon, 14 Oct 2019 00:00:00 +0000 http://www.voirfashion.co.uk/curl-power-afro-beauty-by-tracee-ellis-ross/ Tracee Ellis Ross pours her activist energy into her curl embracing hair line that has been 20 years in the making. Today, we’re honouring Tracee Ellis Ross. No, not for her fabulously hilarious ‘rich aunt’ style Insta videos featuring her on vacation (which we all love), but for her new hair brand Pattern Beauty which […]

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]]> Tracee Ellis Ross pours her activist energy into her curl embracing hair line that has been 20 years in the making.

Tracee Ellis Ross photo montage by Luke Walwyn
Tracee Ellis Ross: Curl Power

Today, we’re honouring Tracee Ellis Ross. No, not for her fabulously hilarious ‘rich aunt’ style Insta videos featuring her on vacation (which we all love), but for her new hair brand Pattern Beauty which centres itself on “fulfilling the unmet beauty needs of the curly, coily & tight textured community”.

The Golden Globe award-winning actress who starred in Black-ish and is currently producing spinoff Mixed-ish has always been an activist in her work. Sitcom Girlfriends gave an insight into the everyday experiences of a diverse group of African American women in the 2000’s and made history for being one of the only shows on primetime television featuring an all-Black, predominantly female cast. Mixed-ish follows in a similar route in the way it illuminates the African American experience, but it mainly focusses on the identity crises of mixed-race children growing up in the 80s.

Certain scenes from the show resonates strongly with the motivating force behind Pattern Beauty, particularly in the way black children are frequently told by teachers or authority figures to control and “neaten” their hair. Mixed-ish as stated by Ross on The Daily Show with Trevor Noah took inspiration from the real-life scenarios of her childhood. Despite having a natural-haired style-icon mother (the Diana Ross) Tracee still felt that:

“Growing up, society told me there was a right way to wear my hair and a right way to look. Those ideals didn’t match what I saw in the mirror, so I tried to beat my curls into submission— putting body lotion in my hair, sleeping in rollers, blowouts, relaxers, texturizers, ponytails so tight they gave me a headache”.

Pattern Beauty compilation by Luke Walwyn

Over time, thankfully, she managed to begin the “healing journey towards loving [her] hair” and Pattern Beauty is most definitely an emblem of this. The range features 7 highly-anticipated products including conditioner, shampoo, washday towels and claw clips all tailored towards 3B to 4C hair types. What is particularly commendable about the range is it’s the affordability – the products range from $9 to $42 – which Tracee pushed for as “everyone should have access to their most beautiful hair” despite their economic background.

At a time where more black women than ever are embracing their texture, initiatives like Tracee’s are much needed. The philosophy of this line stated on patternbeauty.com – “Don’t feel the need to “tame”, “control” or “stifle” your curls & coils”, along with Tracee’s personal experiences resurfaces deeper issues of American society surrounding black, or natural hair.

Only earlier this year was hair-based discrimination officially recognised as a type of prejudice in New York City. Cincinnati on Wednesday followed in the same footsteps and became the second state to make it illegal to discriminate against people with natural hair. Although change is occurring, cases like Andrew Johnson, the high-schooler who was forced to have his dreadlocks cut to participate in a wrestling match in 2018, still occurs.

We can most definitely see the raw authenticity behind Pattern Beauty. We love how its ethos parallels the ‘Black Is Beautiful’ movement of the 60s and how Tracee, by being open about her experiences, helps contribute to a much-needed paradigm shift surrounding big and bold hair. Pattern truly adds to the 21st century natural hair movement by creating “products made by and for us” and we’re excited to see how her line will expand over time.

Artwork by Luke Walwyn

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