#wetlook Archives - Voir Fashion https://www.voirfashion.co.uk Fri, 25 Apr 2025 09:42:52 +0000 en-US hourly 1 https://wordpress.org/?v=5.6.17 Eros Unveiled: DI PETSA’s New Collection Debuts At London Fashion Week https://www.voirfashion.co.uk/post/eros-unveiled-di-petsas-new-collection-debuts-at-london-fashion-week/?utm_source=rss&utm_medium=rss&utm_campaign=eros-unveiled-di-petsas-new-collection-debuts-at-london-fashion-week Wed, 12 Jun 2024 12:14:43 +0000 https://www.voirfashion.co.uk/?p=90684 DI PETSA’s new pre-SS25 capsule collection that debuted during London Fashion Week June is a beautiful, new collection that aims to look at the interaction between the male and female in the context of bridal fashion, with references to Ancient Greece throughout – with Eros, the Greek god of love and sex, at the centre of the collection.

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]]> DI PETSA’s new pre-SS25 capsule collection that debuted during London Fashion Week June is a beautiful, new collection that aims to look at the interaction between the male and female in the context of bridal fashion, with references to Ancient Greece throughout – with Eros, the Greek god of love and sex, at the centre of the collection. 

https://www.instagram.com/p/C8FYLnMtcxI/?hl=en&img_index=1

The campaign attempts to bring together Bridal, Swim, and Menswear in a romantic collection that uses DI PETSA’s signature wetlook drapery. Think of ancient Greek sculpture work as you take in this campaign, looking at the way the marble work of statues such as Aphrodite of Milos or Ermis of Samothraki reflects in the craftsmanship of the drapery of the fabric, the wetlook mirroring the marble clothing that adorns the statues. With these references, DI PETSA incorporates wedding rituals whilst also subverting traditional gender roles, exploring the male and female dynamic by showing a raw and unfiltered emotion in the models, with men aggressively reaching for bouquets of flowers as their tears merge with the fabric of their garments against a stark, black background whilst women appear in a much calmer, neutral manner as they move sensually and in harmony with each other. 

https://www.instagram.com/dipetsa/?hl=en

The campaign was headed by photographer Louisa Vradi and art directed by Christos Petritzis (Ruins Agency), masterfully shooting, and interpreting the heightened emotional state of falling in love through a mythological lens. Through this interpretation, we see DI PETSA exploring the arena of menswear for the first time. The brand has previously specialised in womenswear, therefore this new chapter for DI PETSA presents an exciting vision through DI PETSA’s lens of how menswear can be interpreted. Their use of the wetlook drapery in clothing intended for male-use garments will hopefully leave room for wider interpretation of menswear for the brand, perhaps for their main SS25 collection. 

https://www.instagram.com/dipetsa/?hl=en

This campaign, titled Wet Brides Act II – Eros in Pain, entails 20 looks – playing into bridalwear with all-white pieces, styled with gold accents via jewellery and chains. Shell-shaped pieces and healing moonstone crystals also feature throughout the collection. DI PETSA’s first venture in menswear in this collection saw a wetlook two-piece trouser set with carefully draped, full length trousers and a cropped shirt with a peak of collarbone.

https://www.instagram.com/dipetsa/?hl=en

Draped, white shirts and tiny, lace-up swim shorts also appeared in the menswear selection, igniting a sense of femininity amongst the womenswear we also see throughout the campaign. Beautiful, white dresses and bikinis allude to the bridalwear that lies at the heart of the collection, with strong references to Aphrodite and her fountain via the wetlook drapery and silhouettes of the dresses that appear akin to the dresses worn in Greek scripture and drawings of ancient Greek gods and goddesses.

https://www.instagram.com/p/C8CTxD9Nf2j/?hl=en

The womenswear is intricately adorned with clear, crystal embroidery and held together with gold jewellery chains, beautifully creating a sense of ethereality, and narrating a story of transformative love and desire where vulnerability meets strength in men’s and womenswear. 

DI PETSA invites you to experience “the pain and transformative power of love” which dresses but also undresses emotions, making visible the invisible currents between us, clothes soaked in emotion. 

The film campaign can be found here. 

Written By Bethan Gwynne

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]]> Product Spotlight: Get David Koma’s ‘Glamour Meets Sporty’ SS/22 Beauty Look https://www.voirfashion.co.uk/post/product-spotlight-get-david-komas-glamour-meets-sporty-ss-22-beauty-look/?utm_source=rss&utm_medium=rss&utm_campaign=product-spotlight-get-david-komas-glamour-meets-sporty-ss-22-beauty-look Wed, 22 Sep 2021 13:09:31 +0000 https://www.voirfashion.co.uk/?p=39673 ‘Old Hollywood Glamour meets Swimwear’ sparkled the LFW runway as David Koma whipped up a glamourous miscellany of the sporty and the luxurious. While we are still in Koma's Coma there's news from the best of both worlds. David Koma’s backstage beauty looks make for a perfect frame to taking a dip in the pool ultra-charismatic and glitzy.

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]]> ‘Old Hollywood Glamour meets Swimwear’ sparkled the LFW runway as David Koma whipped up a glamourous miscellany of the sporty and the luxurious. While we are still in Koma’s Coma from their SS/22 collection, there’s news from the best of both worlds. Illamasqua’s Director of Artistry, Pablo Rodriguez’s beauty looks for Koma’s runway make for a perfect frame to make taking a dip in the pool ultra-charismatic and glitzy.

Photo Credit: David Koma Runway SS/22

Fresh out of quarantines and immobility calls for fresh, glossy beauty looks that were a centerpiece to the entire sequin-studded, neon injected collection with cut-outs galore. Models walked down the swampy runway in a fresh-out-of-the-pool look enveloped in glam that was inspired by the movie ‘Million Dollar Mermaid’. 

Photo Credit: David Koma Runway SS/22

Hair strands draped onto the face with a gentle touch of misty phenomenon, here is how to get the SS/22 beauty looks manifested by Pablo Rodriguez because wet-look is definitely the new sexy!

Clear Loaded Lip Polish was applied to the face to conjure a wet look to skin, eyelids, eyelashes, eyebrows, and lips, signature to every model mirroring the inspiration behind the collection along with satin primer foundation and concealer to establish a natural, matte finish to the look that emasculates an effortless look.

Shop the Look

The eyes are accentuated with an illustrator pen for a winged-out highlight and mascara for a final light finish. Filling in the natural brow trend, the eyebrows are laminated in a bushy brow look.

Words by Manica Pathak

Photo Credit: David Koma Runway SS/22

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]]> The Wet Look Dress Trend Making a Splash https://www.voirfashion.co.uk/post/the-wet-look-dress-trend-making-a-splash/?utm_source=rss&utm_medium=rss&utm_campaign=the-wet-look-dress-trend-making-a-splash Thu, 16 Sep 2021 11:58:30 +0000 https://www.voirfashion.co.uk/?p=39013 The fresh out the ocean look has been a staple for decades with designs from Galiano in the 80s and Alexander Mcqueen in the 90s instigating the wet look appeal, though more recently the trend has picked up steam and flooded our feeds and with the help of the celebrity-approved brand, Di Petsa, you can ride the wave too.

The post The Wet Look Dress Trend Making a Splash appeared first on Voir Fashion.

]]> The fresh out the ocean look has been a staple for decades with designs from Galiano in the 80s and Alexander Mcqueen in the 90s instigating the wet look appeal, though more recently the trend has picked up steam and flooded our feeds and with the help of the celebrity-approved brand, Di Petsa, you can ride the wave too.

https://www.instagram.com/p/CRB_xyNtqvJ/

In the past, the trend has been synonymous with the sexual objectification of women, accused of merely appealing to the male gaze. However, Di Petsa has given the look a whole new meaning by putting the power back to the ladies who are wearing the looks and highlighting the female form in the most positive of ways. The sensual designs come with a message of self-birth and have been created with the aim of empowering women to take sexy into their own hands—through bold, sexy activewear that encourages them to embrace their sexuality in whatever way they like.”

Photo Credit: @dipetsa

While for some it may seem a farfetched style that can only be showcased at the most exclusive of events, think Kim Kardashian’s Thierry Mugler wet look at the Met Gala in 2019, this is just not the case. Bella Hadid was spotted casually wearing Di Petsa’s wet look mini on her summer vacation just a few weeks ago, revealing just how versatile the trend can be.

https://www.instagram.com/p/CSkvLjotnGj/

With the likes of Megan Fox and FKA Twigs sporting the latest looks from Di Petsa, the appeal of the wet look dress is ever so apparent. To soak up the style, we suggest pairing your wet look dress with drenched hair (a whole other trend in itself!) and dewy skin to match, that leaves you looking wet from head to toe!

https://www.instagram.com/p/CRCB74ft-2p/

Shop our favourites from Di Petsa below:

Words by Ella Citron-Thompkins

Photo Credit: @Dipetsa

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