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Forty Years Of UGG

To celebrate 40 years in the business, the American footwear company UGG is teaming their most popular iconic products with icons in fashion, art and innovation. Their current campaign features Adwoa Aboah and Heron Preston, additional cast members will be unveiled throughout the month of October. "Many anniversary campaigns are retrospective, a view into the past, but this campaign looks forward, capitalizing on where we are today and setting the stage for where we are going."

UGG was founded in California in 1978 by Australian surfer Brian Smith and Doug Jensen.

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