Bella Hadid has officially stepped into a new beauty chapter, becoming the first-ever global beauty ambassador for Prada Beauty — and she’s doing it with a product debut that feels just as iconic.

Alongside the announcement, Prada Beauty has introduced Prada Touch, the house’s very first blush, marking another milestone for the rapidly growing beauty line. As the face of the launch, Hadid brings her signature cool-girl edge to the campaign, signalling a fresh era for the brand’s beauty identity.

Described as “as blendable as a cream and as durable as a powder,” Prada Touch is designed to deliver everything from a barely-there flush to a more sculpted, high-impact colour moment. The formula blends seamlessly into the skin while offering long-lasting pigment, making it a versatile addition to everyday beauty routines.

The blush arrives in eight buildable shades, allowing for layering and a soft dimensional finish that mirrors Prada’s approach to modern beauty — understated, refined and quietly bold.

In a statement, the brand described Hadid as a model who represents “a modern expression of confidence and individuality,” noting that her effortless aesthetic and cultural influence perfectly reflect Prada’s avant-garde vision of beauty.

For Voir readers, the pairing feels particularly fitting. Hadid’s ability to move between high fashion and natural glamour mirrors Prada Beauty’s evolving direction: luxury products that enhance rather than mask.

Prada Touch blush will retail for $42 and launches at Sephora on March 22.

One thing is certain — between Bella Hadid and Prada’s first blush, this beauty moment is set to define the season.

The post Bella Hadid Enters Her Prada Era — And There’s a New Blush to Match appeared first on Voir Fashion.

Prada Holiday 2025 — A Winter’s Tale on Wheels

Prada’s campaign takes us on a winter road‑trip, five protagonists riding through snowy forests in a
cinematic short directed by Glen Luchford. With Maya Hawke, Damson Idris, Letitia Wright, and
more, the campaign is pure movement, a convoy of light through dusk. Prada’s official line: “a
winter archetype: rediscovery, return, and the joy of shared stories.” The visuals (vehicles cutting
through ice‑blue terrain, knitwear layered under leather trenches, warm candle‑light against frost)
call not only for purchase, but recollection.

Mulberry Holiday 2025 — “Here We Go Round the Mulberry Tree”

Rooted in British heritage, Mulberry’s festive campaign is an evocation of gathering. Friends
beneath a Mulberry tree gather, exchange bags like keepsakes, and the narrative arcs through
folktale‑like friendship. There is charm in the details: Penelope Tree, Cora Corré, a softly lit
banquet table, the Mini Heritage Bayswater bag passed between hands. For fashion that values
context, this campaign offers nostalgia. It is not retro stylings, but memory‑spun accessories. It is a
luxury as heirloom and tokens of traditions.

Coach Holiday 2025 — “The Gift for New Adventures”

Coach turns the season into motion: ambassadors Elle Fanning, Charles Melton, Kōki, SOYEON,
Griff and Ravyn Lenae in a campaign that redefines gifting. “For us, gifting isn’t just about giving
something beautiful — it’s about inspiring someone to take the next step in their own story,” says
Joon Silverstein, Coach’s Chief Marketing Officer. The Tabby bag, the Empire silhouette, and the
Brooklyn pop‑up leather piece do not pose as trophies. They are companions in new chapters. In a
world that treats luxury as status, Coach frames it as a curated journey.

Boss Holiday 2025 — Gilded Gifts & Quiet Power

Boss takes the holiday luxury story into a golden place: structured silhouette meets gift‑wrapped
mythology. When fashion becomes the setting for a story rather than just a display, Boss enters the
room. It is polished, architectural, and assertive. It echoes the mood of modern luxury women who
see every outfit as a possibility

Gucci Gift 2025 — Four Acts of Festive Travel & Legacy

Gucci’s holiday campaign unfolds like a mini‑series: across continents, across generations.
Sabato De Sarno imagines legacy in motion. Solange and Tina Knowles appear, Florence appears,
afar from the simple tree and bauble. It’s a luxury story told in timelines and destinations.

Tommy Hilfiger Holiday 2025 — Prep Redefined by Jisoo

K‑pop star Jisoo anchors the campaign, taking Tommy’s American‑heritage codes into a global
holiday. Varsity jackets, wide‑leg jeans, tailored bomber over a pleated miniskirt. It is a culture
mash‑up turned festive narrative. What was once preppy is now cross‑continent; what was once
collegiate is now couture.

Louis Vuitton Holiday 2025 — “Le Voyage des Lumières”

Louis Vuitton blends travel with festivity: a snow‑globe carousel, elegant trunks stacked like future
heirlooms, the horizon of light and luxury converging. The campaign spells journey the way
fragrance spells memory. For style lovers fully conscious of wardrobe as metaphor, this campaign
stands out not for what is worn, but why it is worn.

Max Mara Holiday 2025 — Quiet Camel, Winter Camel
Max Mara takes its staple camel‑toned coats and places them in a serene winter reverie.
Snow‑dusted landscapes, minimal embellishment, editorial pace. It is the luxury of restraint.
When less becomes loud, Max Mara’s storytelling speaks to those who dress once, well, and every
season.

Ferragamo Holiday 2025 — Gifts that Craft Legacy

Ferragamo’s campaign is about the art of gifting and dressing for the family frames in our lives.
Bags, shoes, and coats are each anchored in artisan craft and generational passage. It’s soft luxury
telling a lasting tale. For readers who make purchases with legacy in mind, Ferragamo’s holiday
narrative aligns.

Chanel “Winter Tale” Holiday Campaign — Elegance in White

Pastel snow‑walks, tweeds, delicate pearls. Luxury is a mood, not a moment. While slightly ahead
of the 2025 wave, its influence lingers and frames the season for those who favor subtlety.
This festive season it seems it is all about the memories, and making them in style. What all the
fashion campaigns seem to want to remind us is that, at the end of the day, all that matters is our
loved ones.

Words by Fabiana Gutierrez

The post 10 Fashion Campaigns That Will Instantly Put You in the Holiday Mood appeared first on Voir Fashion.

Gucci

Day 1 featured the one and only Gucci kicking off the fun. The runway was designed as two interlocked letter Gs possessing an intense and sinister vibe with a live orchestra playing and the music at a constant crescendo – what are they building to…perhaps the announcement of a new creative director? 

The collection itself was inspired by Guccio Gucci and had a very retro Italian aesthetic along with a 70s flair and a bit of the 50s sprinkled in with the dress shapes. The second look was one that stood out with a leather skirt dusting the knees, an oversized vest jacket with large buttons to match, purple heels and a headscarf to complete the look. Purple tights and lime green outfits popped throughout, adding depth to the looks with burnt orange also making an appearance. Horse bit necklaces and accessories were peppered throughout the show and of course fur was not forgotten, along with tweed, tweed, and more tweed. Gucci know the meaning of a classy woman that’s for sure.

Diesel

Oh my gosh, what a way to stand out. Diesel probably had the most unique set design when you look into the story behind it. It was created by a collective of over 7000 people across the world as Diesel sent miles and miles of fabric to art schools and street artists across the US, UK, China, South Africa and Europe to create the street art installation as Glenn Martin strove for freedom of expression. For the looks themselves they were fresh and crisp featuring icy silvers, crisp denim (obviously) with disrupted aspects, a lot of grey and black shades and apparently the crack is back. Bouclé and tweed coats featured here as well in a houndstooth pattern, fur trims featured on oversized bags with full fur options as well pairing perfectly with the denim. Everything was distressed and created a very raw feel.

Blumarine 

Under the new creative direction of David Koma, he showcased a simple yet effective colour palette. Kicking off with Irina Shayk, the audience was served dark romanticism – heavy on the black with a pop of devilish red and a dusting of white with floral patterns. Fluid lace tops and fitted black and white mesh dresses were seen throughout, with denim making a brief appearance, all finished off with silver embellishments and crystal appliqués.

Roberto Cavalli

Fausto Puglisi was inspired by Pompeii for this collection which included rich reds, matching the runway, and paired with leopard print trims. Lace and velvet were intertwined, and he didn’t hold back on the prints – especially florals, which are increasingly becoming more frequent on the runways. Hot lava prints were spilled over the dresses creating a fierce energy on the runway alongside roman motifs with a toga dress and gold leaf straps. Puglisi created a garden scene on the dresses as he dug into Italian garden imagery with pistachio and emerald greens.

Dolce & Gabbana 

The runway was kicked off with an army green ensemble paired with black lace and fur trims across the looks. D&G went heavy on the silver chain belts and black was featured a lot – in a sexy boudoir way, along with leather boots and leather coats with a variety of trims – furs, tassels, and jewel embellishments as well. Leopard print was featured once again this season as we have now confirmed it’s been promoted from micro-trend, and denim was not forgotten with double waisted jeans and jackets of course. Look 19 was a standout for Voir, the coat created a dramatic cloud-like effect with its fluffy white texture contrasting perfectly with the structured black boots. Accessories included alien sunglasses and fur bags were a hit, and as the show drew to a close, we were presented with going out styles – silver and jewels were a standout point along with lace and feathers.

Prada

The models opened the show in black dresses as they walked on an elevated runway adorned with a cream floral carpet. Accessible silhouettes and styles were at the forefront of the collection with designs most people can wear and have access to alongside Prada making a statement that tube dresses are on their way back. The whole show nodded towards subtle glamour featuring lots of shirts, oversized buttons, bows making a return, and prominent florals as seen in other Milan shows. Of course, furs weren’t forgotten as the go to coat for this autumn/winter.

Ferrari

Elegant, sleek, and expensive are three words that flawlessly capture Ferrari’s show. The runway was a Ferrari red, setting the scene for what’s to come – we received opulent furs matched with grey suits and red ties in line with the brand’s signature rosso colour. The audience saw a pop of yellow to match Ferrari’s logo paired with burnt orange shoes in a variety of styles, alongside a prominent forest green as the final colour seen on the logo. This was featured on fur trims, coats, and accessories. Ferrari’s innovative recycled Q-CYCLE material was used on the in the looks and the show ended with burgundy leathers, crinkled organza and lots and lots of tassels. 

Moschino 

Moschino presented us with the trend that is about to surge into our wardrobes – polka dots, featured on dresses, skirts, and jackets. Rigid silhouettes were balanced with bubble skirts, and light, flowy materials on dresses alongside numerous floral print garments. Unique denim designs walked the runway with oversized back pockets on the front and the highest of high waists paired with the classic Moschino belt of course. Alex Consani closed the show with a powerful wake-up call regarding environmental awareness as she carried trash bags representing the waste the industry emits and wearing a t-shirt dress picturing a globe with ‘SOS’ written beneath. She was preceded by two models wearing looks made from a material resembling bin bags, with one holding a globe, mirroring the start of the show where we saw imagery of unfinished garments with exposed stitching sending a message of fast fashion’s process.

Fendi

Fendi marked its 100^th birthday with a luxurious collection. Sarah Jessica Parker was pictured front row with the Baguette Bag celebrating one of Fendi’s most historic moments of it being featured on SATC as Carrie’s go-to accessory making it a global sensation shortly after. 1920s flapper dresses nodded towards the house’s origins that decade along with lavish furs. Polished leathers were showcased in the form of full-length coats, skirts and unique co-ord with bubble silhouettes in burnt orange, white and black. Belts were heavily used throughout the show to accentuate the waist, plenty of trench-style coats were seen, and jewels were powdered throughout the collection.

Words By Zlata Gavula

The post Milan Fashion Week AW 25 Rundown the best looks appeared first on Voir Fashion.

Beyoncé

In Custom Schiaparelli.

Beyoncé arrived in custom Schiaparelli, a look that embodied elegance and innovation. The shimmering gown featured architectural details and intricate embellishments, styled to perfection to complement her radiant presence. Queen Bey’s ensemble set the tone for the night, combining timeless glamour with a bold, modern edge. 

Taylor Swift 

In Vivienne Westwood. 

Taylor Swift turned heads on the red carpet in a custom Vivienne Westwood creation that blended boldness with elegance. The striking red mini dress featured a corset bodice, a one-shoulder strap, and an asymmetric skirt, pulled up to reveal a beaded garter chain adorned with a delicate “T” charm, a subtle nod to either her name or her beau, Travis Kelce. Complementing the ensemble were glittery strappy sandals, chandelier earrings, and a signature red lip, exuding a monochromatic red look that was equal parts romantic and sophisticated.

Lady Gaga 

In Vivienne Westwood and Tiffany & Co. 

 Lady Gaga turned heads in a dramatic Vivienne Westwood black leather gown, paired with an archival Tiffany & Co. necklace from the 1930s. With her sleek styling and avant-garde take on goth-glam, Gaga solidified her place as the queen of high-fashion statements.

Chappell Roan 

 In Jean Paul Gaultier Couture and John Fluevog.

Chappell Roan captivated the red carpet with her theatrical flair, donning an archival Jean Paul Gaultier haute couture design from the Spring 2003 collection, styled by Genesis Webb. The ballerina-inspired look, paired with John Fluevog boots, was elevated by a whimsical feathered headpiece and bold make-up, solidifying her status as a red-carpet standout.

Sabrina Carpenter 

 In JW Anderson.

Sabrina Carpenter stunned in a pale blue silk gown by JW Anderson, paired with sparkling Chopard diamonds. The whimsical, dream-like look of her dress made it one of the most memorable looks of the evening.

Billie Eilish 

 In Prada. 

Billie Eilish opted for a tailored Prada ensemble that redefined red-carpet minimalism. The structured silhouette and muted tones reflected her signature understated style while exuding sophistication.

Cardi B 

In Roberto Cavalli. 

Cardi B made a bold statement in a Roberto Cavalli gown, styled by Kollin Carter. The look featured striking details and an undeniable sense of drama, ensuring Cardi stood out among the night’s best-dressed stars.

Willow Smith 

In Alexander McQueen.

Willow Smith embraced an edgy, futuristic aesthetic in Alexander McQueen. Her look combined sharp tailoring with avant-garde detailing, capturing her bold, innovative spirit. 

Miley Cyrus 

In Saint Laurent.

Miley Cyrus channelled sleek, understated elegance in a Saint Laurent by Anthony Vaccarello design. The streamlined silhouette and minimalistic approach proved that less is often more.

Charli XCX 

In Jean Paul Gaultier.

Charli XCX lit up the red carpet in Jean Paul Gaultier, styled by Chris Horan. The look fused playful sensuality with couture-level craftsmanship, a perfect fit for the pop provocateur.

Doechii

In Thom Browne, Messika, and David Yurman.

Doechii embraced structured tailoring in a Thom Browne suit, accessorised with Messika and David Yurman jewellery. Her look balanced femininity and boldness, cementing her as a red-carpet trailblazer.

Madison Bear 

In Miss Sohee.

Madison Beer dazzled in Miss Sohee, with a gown that radiated glamour and sophistication. The intricate detailing and luxurious fabric made this look unforgettable.

Jaden Smith 

In Louis Vuitton.

Jaden Smith turned heads in a Louis Vuitton suit, complete with a castle-shaped helmet. The statement piece added an abstract touch to an otherwise sleek and tailored ensemble.

Kehlani 

In Robert Wun and Jimmy Choo.

Kehlani stunned in Robert Wun, paired with Jimmy Choo heels. The structured design and bold accents made her look a standout look on the red carpet.

Raye

In Giorgio Armani Privé.

Raye sparkled in a custom Giorgio Armani Privé gown, paired with Nikos Koulis earrings. The shimmering fabric and timeless silhouette exuded old-Hollywood glamour with a modern twist.

Paris Hilton 

In Chrome of Hearts.

Paris Hilton stunned in a plunging caped gown by Chrome Hearts, adorned with intricate gold embroidery. She completed the look with matching opera gloves, aviator sunglasses, and crystallised pumps, showcasing her timeless red-carpet elegance.

Olivia Rodrigo 

In Vintage Versace.

Olivia Rodrigo channelled vintage elegance in a slinky black Versace gown. The minimalist design highlighted her natural beauty while nodding to iconic fashion moments of the past.

The 2025 Grammy Awards gave us unforgettable performances and even more unforgettable fashion moments. From archival masterpieces to daringly modern creations, the red carpet was alive with creativity and individuality. Each look, meticulously crafted and styled, reminded us that music and fashion share a common thread: self-expression. Whether it was Beyoncé’s regal elegance, Lady Gaga’s goth-glam opulence, or Olivia Rodrigo’s vintage sophistication, the night proved that the Grammys are as much about style as they are about sound. Which look was your favourite? Let us know as we eagerly await what next year’s red carpet will bring.

Words By Claire Gaura 

The post The Best Looks From The 2025 Grammys Red Carpet appeared first on Voir Fashion.

Every woman dreams of having designer bags on rotation, and more so now that we are well and truly in party season. Having just bought that Christmas party dress, doesn’t everyone want a multitude of bags to choose from – one for drinks with your besties, another for that work Christmas party?

Introducing Cocoon Club, a unique concept to designer bag rentals giving you a luxury bag rotation. The idea is to pay a monthly subscription fee which is a choice out of four different plans, and in return you get to choose a new bag to rent every month.

Cocoon Club call this concept ‘Bag Swaps’ so you send back your bag in order to receive the new one and it continues like this every month.
In addition to this, Flexi members can buy weekly Bag Passes in any style whenever they please in a pay as you go idea. With a plethora of designers and styles to choose from, you can’t go wrong.

At Voir HQ we had the opportunity to select a variety of bags from their archive and received an exciting package with many styles. We got to try out luxury party bags covered in jewels and sparkles, along with the classic brown styles for our vintage lovers, and not forgetting the exclusive Chanels.

Voir handpicked the best party bags from what we received along with what’s on their website ideal for December party season. We have listed them below for you to get a sense of what they offer within their subscription model.

£ 490

Rabanne bag

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£ 1700

Prada hobo bag

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Rabanne

Prada

Pictured on the left is a crossbody bag by Rabanne covered in mirrored discs and modelled with inspiration from Rabanne’s iconic 1969 collection – one of their first ever creations. On the right, and as described on Cocoon Club’s website, is the Prada Hobo Re-edition 2000s Nylon with Crystals in Black. This handbag will not fall short of dazzling everyone at the party with its embellished crystals.

£ 641

coperni swipe shoulder bag

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£ 855

Rabanne comet shoulder bag

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£ 1300

YSL monogram studded clutch in black

Read article Shop

Coperni

Another silver moment because you just can’t go wrong, and if you are not a fan of. Sparkling crystals, this Coperni Metallic Mini Swipe plain silver bag is for you. Loved by Kylie Jenner and Doja Cat, this bag will get you into the party spirit these holidays but in a slightly toned-down way. It’s a mini version of the classic oval style and features one interior compartment with a double zip opening.

Rabanne

Of course, gold is also a go to party colour you must consider. This Rabanne Comet Shoulder Bag covered in gold stars captures the essence of a NYE party and is part of the 1969 re-creations inspired by the designer’s first ever collections. It comes with gold chain straps for ‘easy and fuss-free wear’ says Cocoon Club.

Saint Laurent

Saint Laurent is an elegant classic which will add a great deal to your party looks. This Monogram Studded Clutch is the definition of sophistication including a silver YSL logo front and centre, complemented by silver studs surrounding it. This is perfect for holiday season.

Words by Zlata Gavula

The post Voir Loves: The Bag Edit – Join The Club appeared first on Voir Fashion.

Image Courtesy of British Fashion Council Lily Craigen

Rihanna was the star of the red carpet as all eyes were on her and A$ap Rocky wearing Christian Lacroix and Bottega Veneta. Her blue fur get up was a vintage Lacroix haute couture piece from FW 2002 and fell nothing short of Badgalriri’s signature style. Elevated with stacked silver necklaces and black leather gloves, she stole the show.

Image Courtesy of British Fashion Council Sarah Hellen Treacher

Co-host for the evening, Maya Jama dazzled us as she wore a stunning olive-green gown with cross over detailing at the top and embroidered flowers at the front. The silk flowing train also included intricate embroidery along with a fishnet trim encapsulating Connor Ives as a designer as we see his unexpected fabric combinations and striking colours first hand.

Image Courtesy of British Fashion Council Charlie Wheeler

Jourdan Dunn served us a head-to-toe leopard print moment with Dior. The model chanelled her inner black-cat energy with the cat-eye lashes, and showed off her legs with the micro shorts, perfectly accompanying the blazer and long black gloves. The bakerboy cap finished off the look with a British essence for the British Fashion Awards.

Image Courtesy of British Fashion Council Jack Chipper

Ashley Graham walked the carpet in a gorgeous black dress from David Koma’s first collection for Blumarine. The black dress included a sheer train to finish it off and a structured bodice showing off her figure. Graham, who had her VS debut earlier this year, finished the look off with a slicked back bun and all silver jewellery.

Image Courtesy of British Fashion Council Charlie Wheeler

The stunning Halle Bailey wore a bespoke Ellie Misner dress and channelled her inner Disney princess on the red carpet. She arrived with a light and airy presence as she graced us in a couture piece draped in pearls and holographic cut outs mirroring when she starred as The Little Mermaid.

Image Courtesy of British Fashion Council

Alex Consani became the first transgender woman to win the Model of The Year award last night and as Voir puts it – made style accessible to women everywhere. She walked the carpet looking gorgeous in a Dilara Findikoglu moment and celebrated backstage in style after thanking the transgender models who came before her, paving the way for Consani to flourish.

Image Courtesy of British Fashion Council

Julia Fox joined Consani in supporting emerging designer Dilara Findikoglu, as she broke the internet in the custom dress. The white floor-length gown included sheer cut outs showing off Fox’s figure, and styled with a wet-look up do and icy makeup to tie everything together.

Image Courtesy of British Fashion Council Charlie Wheeler

Chlöe Bailey (left) is pictured looking glamorous in an Atsuko Kudo black gown with a red accent in the bust area. The latex ensemble created a raw feminine energy, the pop of red giving depth to the outfit and her hair matching the vibe as it effortlessly shaped her face. The look was finished off with a silver diamond necklace as we were left with an undeniable serve on the carpet.

Image Courtesy of British Fashion Council Charlie Wheeler

Simone Ashley, Bridgerton star stepped onto the carpet in a baby pink, strapless Prada gown. The coquette dress had different levels to it; from a short front to a long train at the back and was finished off with a matching pink bow on the bodice. Styled by Rebecca Corbin-Murray, Simone Ashley for sure had her girly moment on the runway in that dress, along with a slicked back hairstyle which was giving an iconic pixie cut at the front.

Image Courtesy by Alan Kitrell Instagram

Ming Lee Simmons wore an undeniably daring look to the awards last night as she was pictured in a sheer chainmail dress. The floor length number was figure hugging and sleekly complemented by jet straight hair in a half up fashion and incredibly well contoured make-up. The look gave her a luxuriously fearless presence on the runway.

Image Courtesy of British Fashion Council Sarah Hellen Treacher

Munroe Bergdorf left Voir nothing short of speechless as she dominated the runway in a Patrick McDowell gown. The structured silhouette on the bodice broke off into a bubble skirt and was accompanied by a luxurious train graciously following her. The statement dress created a memorable bridal-like vibe which was sophisticated paired with dramatic flair.

Words by Zlata Gavula

The post The Best Dressed at The British Fashion Awards Last Night appeared first on Voir Fashion.

There might have been imminent challenges in the delivery of fashion weeks but their accompanying ad campaigns continued to amaze us without a doubt nor difficulty.

From Pradas presentation of Miuccia Prada and Raf Simons creative direction, Versace’s colorful summer heath and extensive model casting, to Dior’s appreciation of Baroque-style, here are our favourite SS21 ad-campaigns to keep track of.

Prada

A campaign characterised by the lack of ‘a photographer’… Bizarre yet innovative.
This was Prada’s take for their Spring Summer 202 ad portfolio, a change from the usual marquee photographer and a transition to point out the performance of technology in this ever-changing industry. A particular decision which presented a 360-degree view of the models wearing the collection, but not just any collection, one that takes the form of a conversation… The Spring Summer 2021 is presented as an open dialogue between the brand and us, the viewers, who are welcome to answer a series of questions about our beliefs and perspective on the world directly on the Prada, website which might form part of the campaign itself. We’ve always referred to fashion as a means to expression and this time, Miuccia Prada and Raf Simons co-creative direction perfectly captured the essence of this.

Versace

Versace’s latest campaign presented a world of their own, one capturing their runway show of September under the name of Versacepolis. Versacepolis is beautiful in its own merit but what makes it special are its muses, the “modern Medusas” as explained by the Italian fashion label, that wear the collection characterised by lingerie structures and a bright colour palette. Muses that include Precious lee, Hailey Bieber, and Kenall Jenner amongst many others, that with wet-styled hair, water inspired designs embody spring-summer at its best.

Dior

Dior seems to have gotten over the minimalist ad campaign, even if we have to admit that we had a soft spot for them, now it’s all about extravagance but in the classiest of ways. Dior’s latest campaign concentrates on Baroqueism, recreating the beauty of the 16th century with impressive shots taken by photographer Elen Kechicheva. Maria Grazia Chiuri presents us with inspiration taken from Tarot cards through this campaign that combines romanticism and drama through compositions that contrasts from the monotony of past minimalism.

Fendi

Fendi’s SS21 campaign presented elegance through the idea of relaxation and nonchalance, mirroring the role and use of fashion in our current lives. A campaign with a soft colour palette and a few saturated touches with reds and blues, as seen on iconic dresses and accessories perfect for the upcoming season. The images were shot by photographer Nick Knight in his London studio but evidently reference Rome and the origins of the brand. This is noticeable through the background inclusion of the Square Colosseum, Fendi’s Rome headquarters, a detail that only few will recognise but if they do they will appreciate even more every aspect of this campaign and the complexity of its composition.

Words by Chiara Ferrari

The post Ready for the Spring-Summer 2021 Season? The Best Fashion Campaigns Launched This year appeared first on Voir Fashion.

Italy’s fashion capital Milan is hosting its first fashion venture of 2021: Men’s Fashion Week. The highly anticipated event boasts features from 39 of men’s luxury fashion designers, including the likes of Fendi, Prada and TOD’s.

However, one of the most notable innovations for this year’s show, which has been running between 15-19th January, is that the fashion week is entirely digital, due to the expected social distancing restrictions in place in line with Italian governments.

Camera Nazionale Della Moda Italiana which stands for the National Chamber of Italian Fashion, is the organisation, which is platforming MFW, with the aim of promoting young designers.

While the lack of audience and hustle and bustle is no longer there, this change of working has forced designers to thrive and push their creativity to display their collections in new ways. Here are three shows which have done just that.

A COLD WALL*

British brand ‘ A COLD WALL*’ has been directed by young designer Samuel Ross, since it was founded in 2015 and taken the lux technical streetwear world by storm. The beginning of the FW21-22 show depicted an isolated and minimal show set up, with white flooring, scarcely placed green shrubbery and an illuminating yellow sculptural piece which a handful of models circulated around. The colour scheme was constantly being alternated throughout the show, from white and zesty lemon yellow to dark monochrome footage with eerie techno instrumentals played over the visuals.

The collection brings clean-cut silhouettes with a fusion of tailored Saville Row detailing such as pointed collars and cuffed shirt sleeves, combined with functional streetwear elements such as high -neck zips and loose tracksuit bottoms.

Colour palettes varied from hues of snow whites, ash greys, purple grapes and teal blues fading through to yellow ochre and classic shades of black. The continued development of A COLD WALL’S aesthetic can be described as an ode to futuristic fashion, whilst staying true to their London streetwear roots.

ETRO

Classic Italian family-run brand ETRO returns with its latest FW21-22 men’s collection for MFW, which is filmed in a large industrial warehouse which includes no other decorate element than the luminous coloured stained windows, which pours hues of warm yellow and orange light onto the runway floor replicating a sunset ambience. Fast-paced, upbeat electronic music complements the fast-moving models on the runway.

The vast spread collection pays homage to the textural and bohemian influenced aesthetic of ETRO we all know and love, with regular sightings of multicoloured jumpers and belted baggy trousers with paisley prints, paired with tailored suit jackets or sport caps. The most prominent accessory of the collection would be the use of leather cross-body bags which are embellished with flat studded metal detailing that come in various shapes and sizes.

A mix between a cool history teacher and a 1970’s hippie with athleisure detailing is how the ETRO collection may be interpreted, which is interestingly not following suit with many of the other current designers who are working with a futuristic aesthetic narrative, yet they remain effortlessly cool.

PRADA

Italian powerhouse PRADA showcases at MFW once again with their newest FW21-22 collection. The production is set around models walking through giant, spacious rooms with marble floorings and furry walls that are a different colour scheme in each room, from deep reds, lime greens, royal purples and baby pinks – each conveying different moods. The most serious nature of the models is followed by deep techno being played throughout the show but is occasionally interrupted with the clips of the models dancing freely and frantically to the music.

There is a clear reminiscence of a 1980’s influence being used in PRADA’s collection, with interlocking geometric patterns being used on the garments in conjunction with colourful oversized bomber jackets and overcoats or dark, as well as the slim tailoring which PRADA is renowned for. The triangular PRADA symbol is evident throughout the show, with the camera homing in on the emblem detailing, which was featured on the back of jumpers, sides of coat sleeves and most interestingly on the front of pocket padded leather gloves, which features a zip-up pocket on the front of the hand with chrome PRADA branding.

PRADA has remained cool and collected with this collection, with keeping in line with their minimal tailoring approach with pops of colour to keep things exciting.

Words by Sophia Zenonos, Graphics by Victoria Zhao

The post What’s Been Happening At The Milan Fashion Week Menswear Shows, In Case You Missed It appeared first on Voir Fashion.