This year’s beauty direction takes cues from the runways, but it’s not about recreating catwalk makeup at a desk. It’s about elevating the everyday — boardroom to business lounge, private members club to red-eye flight, meetings to martinis. Beauty that performs with precision, not effort.

This is the VOIR Power Edit: runway-informed upgrades for the CEO, the founder, the decision-maker — and the woman building her place at the table.

1. Strategic Skin (The Era of Skinification)

Skin becomes the strategy. Coverage is curated, ingredients matter, and complexion products behave like skincare — because they are.

Upgrade: skin tints > foundations, micro-concealing > masking.
Energy: expensive, not effortful.

Recommended:

• Chanel Les Beiges Water-Fresh Tint — sheer tint that behaves like skincare
• Dior Backstage Face & Body Concealer — pinpoint, micro-conceal perfection
• La Mer The Radiant SkinTint SPF30 — investment complexion with skincare payoff

2. Executive Red

Red lips return as a signature, not a statement.
Brick, wine, oxblood — tones that feel investment-level. Less “date night red”, more “she owns the building”.

Upgrade: velvet textures > gloss; fingertip-blurred edges > liner rigidity.

Recommended:

• Hermès Rouge Hermès in Rouge H — boardroom red, velvet finish
• YSL Rouge Pur Couture The Slim Velvet — blurred power matte
• Gucci Rouge à Lèvres Lunaison (deep wine) — statement for evenings

3. Mascara-Free Minimalism

The most expensive thing a woman can wear? Restraint.
Runway-backed, CEO-approved: curled lashes, conditioned, no pigment.

Where it performs: travel days, post-facial weeks, negotiations.

Recommended:

• Shiseido Eyelash Curler — the gold standard
• Tom Ford Emotionproof Eye Definer (clear) — to set curl without pigment
• Augustinus Bader The Lash & Brow Serum — strength, length, zero build-up

4. Chrome as Jewellery

Chrome lids become accessories — a swipe of mirrored taupe or liquid silver, like jewellery for the eyes.

Rule: one feature at a time.
Paired with: bare lashes, neutral lip.

Recommended:

Pat McGrath Labs Eye Gloss + Metal Pigments — molten metal couture
Chanel Ombre Première Laque in Metallic Platinum — liquid chrome luxe
Victoria Beckham Beauty Lid Lustre in ‘Mirror’ — runway shine, wearable

5. Sculpted Blush for Structural Integrity

Bronzer is out. Blush architecture is in.
Placement sculpts the face like tailoring sculpts a suit.

Upgrade: temples > cheekbones > orbital lift.
Outcome: eight hours of sleep in one brushstroke.

Recommended:

• Westman Atelier Baby Cheeks in ‘Poppet’ — natural lift, zero streak
• By Terry Brightening CC Blush — filters light without sparkle
• Chantecaille Cheek Gelee — editorial flush, skincare-feel texture

6. Quiet Luxury Nails

Short. Glossy. Neutral.
A manicure that whispers “net worth”, not “nail trend”.

Details:
— micro French
— negative space lining
— chrome dot at the cuticle

Ideal for: signatures, boarding passes, champagne flutes.

7. Fragrance Layering as Personal Branding

Scent as identity.
A CEO doesn’t have a “signature scent” — she has a fragrance strategy.

Formula: skin musk + white floral for day
     smoked wood + linen accords for night

It should smell like a decision.

Recommended:

• Maison Francis Kurkdjian — Baccarat Rouge + À la Rose (Day-to-night contrast)
• Byredo Blanche + Mojave Ghost (clean skin + depth)
• Creed Aventus for Her + Love in White (boardroom to yacht)

8. Monochrome as Efficiency

One shade, full face: terracotta, mauve, caramel.
Cohesion reads polished — even on two hours sleep and a 6AM flight.

Upgrade: one cream stick that does eyes/cheeks/lips in 60 seconds.

Recommended:

• Nudestix Nudies Matte Blush & Bronze — one stick, full face
• Charlotte Tilbury Beach Stick — cheeks/eyes/lips cohesion
• Westman Atelier Lit Up Highlight Stick (for dimension)

9. Brows as Character Development

Brows shift from laminated to structured.
A soft, brushed line that suggests you were born organised.

Upgrade: gel + micro pencil, nothing glossy.

Recommended:

• Anastasia Beverly Hills Brow Wiz — micro-detail architecture
• Refy Brow Sculpt — structure without gloss
• Victoria Beckham BabyBlade — CEO-coded precision

Beauty in 2026 is defined by intentionality.
It’s not about looking younger — it’s about looking expensive, efficient, and entirely self-authored.
Runway aesthetics meet real-world performance, reimagined for the woman who leads — and the one preparing her seat.

This is everyday beauty — upgraded.

The post 2026 Beauty Trends for Powerful Women: Runway Looks You Can Wear Every Day appeared first on Voir Fashion.

£ 62

HUDA Beauty Icy Nude Eyeshadow Palette

Read article Shop

£ 28

HUDA Beauty Icy Nude PH Face Gloss

Read article Shop

Huda Beauty just dropped her Icy Nude collection and it’s her coolest one ever. The Icy Collection Press Kit has landed at Voir HQ, and we can’t wait to tell you what’s inside. 

Huda has recently been obsessed with icy eye looks, so we must start off with the gorgeous 18 shade palette – her last big palette (ever!!!). The limited-edition palette displays the words ‘Icy Nude’ on the front, and inside is full of icy shimmers and cool, grey mattes, but also warmer tones, all a combination of creamy formulas – so not only is it great as we transcend into the winter months, but it’s also versatile for other seasons.

£ 17.50

HUDA Beauty Icy Nude FAUX FILLER Lip Gloss

Read article Shop

£ 24.00

HUDA Beauty Icy Nude Blush Filter

Read article Shop

Next in the collection is the Icy Nude Face Gloss – exclusive to the Huda Beauty website only and limited edition. “It’s a sheer, dewy PH face gloss” says Huda, the shade name being Frostbite and giving you a shimmery pink, duo chrome look, great for adding some colour to a no-makeup face.

The collection also includes three new shimmer lip glosses in the shades She Flirty, She Glitzy, and She Fire. All three a permanent addition to the website – so that means they’re here to stay, along with the seven other lip glosses already there. Expect the formula to have a strong pigment, including vegan collagen and vitamin E, but also has the help of microfine pearls for an instant plumped and very glossy look. They are the only shimmer glosses currently on her site, so you need to hurry before they’re gone!

Lastly in the collection there are two Icy Nude Blonzers. They are blush and bronzer in one and are under Huda Beauty’s Blush Filter products. The liquid blonzers come in two rich chocolate colours with pink rosewood undertones, the shade Latte for light-medium skin tones and Coco Loco for tan-dark and joins five other Blush Filter shades released previously.

We at Voir can’t wait to try these collector pieces and make them a part of our glam makeup looks!

Words By Zlata Gavula

The post Voir Loves: Here Is Everything You Need To Know About The New Huda Beauty Icy Collection appeared first on Voir Fashion.

r.e.m. beauty

£ £57

r.e.m. beauty x Wicked – Galinda makeup set

Read article Shop

Ariana Grande’s own beauty company, r.e.m. beauty, launched their limited- edition Wicked collection on the 1st of October and is a totally ozmopolitan range of nine exclusive products straight from the mind of Wicked’s Glinda. Based on the themes, motifs, and scenes of the film, the collection consists of the ozdust eyeshadow palette, Galinda makeup set (lipstick, liquid eyeshadow, eyeliner, and blush + lip stick), Elphaba makeup set (lip balm, liquid eyeshadow, eyeliner, and blush + lip stick), luxury beautification undereye masks, ‘so popular’ pH adaptive lip oil, ‘tulip field’ lip stain, and Galinda glow drops. All the products are the perfect way to embrace your inner witch and explore some bright and bold colours this autumn.

£ £109.99

ALDO X WICKED PERFECTLYPINK PILLOW WALK – Classic heels – pink

Read article Shop

Aldo

In our favourite collaboration, global fashion footwear and accessories brand, Aldo, have given their shoes and handbags a wicked makeover in their partnership with Universal Products & Experiences; allowing you to unlock the magic since the release on 17th October. The 33-piece capsule collection embraces the signature Wicked colour palette, with items available in jewel greens and baby pinks spanning gravity defying stilettos, chunky platforms, and trendy trainers. Worn by Ariana Grande herself at her recent SNL appearance, these pieces have the official seal of approval to help you showcase your inner witch.

£ £29.90

OPI x Wicked Nail Lacquer Duo Pack

Read article Shop

OPI

Also launched on October 1st, in perfect timing for the Halloween season, was O.P.I’s Wicked collaboration is taking nail colours to a while new level. Nail the magic of Oz in 12 new Gel Colour hues, also available in Nail Lacquers, and 4 sets of Press Ons in shades ranging from magical greens to perfect pinks and everything in between so any look you’re going for is achievable.

Cambridge Satchel Company

£ £150

The Little One

Read article Shop

In their most bewitching collaboration, The Cambridge Satchel Company have reimagined their signature styles and added enchanting new favourites to their handcrafted repertoire ready for the release of the Wicked movie. Available now are The Mini Sophie, The Isla and The Mini Bowls Bag in new shades and finishes, while the new Binocular Bag is a style that will claim a starring role in your wardrobe this year. From satchels to clutches; backpacks to trunks; this collection has everything you could desire and in pinks, greens, blues, and blacks, all styles are accounted for.

Beis

£ £386

The Large Check-In Roller in Wicked Green

Read article Shop

Speaking of bags, the iconic Shay Mitchell’s luggage brand has also had the Wicked treatment in their new limited-edition collection, launched October 9th. Like something out of a storybook, The Wicked Backpack is a chic, sleek essential with a wide zip-down opening and gold hardware, made to carry you through every plot life throws your way. The suitcases come in two enchanting colours spanning three sizes, perfect for any trip or occasion. Also featured are four styles of every-day bag spanning totes, backpacks, and clutches in the iconic pink and green with the addition of a black colour if neutral is more your vibe.

Vera Bradley

£ £95

Wicked Original Hipster

Read article Shop

Launched 15th October was bag powerhouse Vera Bradley’s Wicked collab that saw two new collections added to their portfolio highlighting Elphaba and Glinda. These elaborate silhouettes and opulent designs celebrate the unlikely friendship in the movie and feature five exclusive patters: Beautiful, Land of Oz, Bewitching Pink, and Land of Oz Beads. While the Elphaba collection skilfully weaves emerald green and distinctive symbols of a resilient rebel in a dance of bewitching patterns, while the Glinda collection is a flourishing motif inspired by a bubbly and charming figure who draws others in with her glamorous character.

Words by Isobel O’Connor

The post 6 Wicked Collabs Across Beauty and Fashion You Need to Know About appeared first on Voir Fashion.