Gucci

Day 1 featured the one and only Gucci kicking off the fun. The runway was designed as two interlocked letter Gs possessing an intense and sinister vibe with a live orchestra playing and the music at a constant crescendo – what are they building to…perhaps the announcement of a new creative director? 

The collection itself was inspired by Guccio Gucci and had a very retro Italian aesthetic along with a 70s flair and a bit of the 50s sprinkled in with the dress shapes. The second look was one that stood out with a leather skirt dusting the knees, an oversized vest jacket with large buttons to match, purple heels and a headscarf to complete the look. Purple tights and lime green outfits popped throughout, adding depth to the looks with burnt orange also making an appearance. Horse bit necklaces and accessories were peppered throughout the show and of course fur was not forgotten, along with tweed, tweed, and more tweed. Gucci know the meaning of a classy woman that’s for sure.

Diesel

Oh my gosh, what a way to stand out. Diesel probably had the most unique set design when you look into the story behind it. It was created by a collective of over 7000 people across the world as Diesel sent miles and miles of fabric to art schools and street artists across the US, UK, China, South Africa and Europe to create the street art installation as Glenn Martin strove for freedom of expression. For the looks themselves they were fresh and crisp featuring icy silvers, crisp denim (obviously) with disrupted aspects, a lot of grey and black shades and apparently the crack is back. Bouclé and tweed coats featured here as well in a houndstooth pattern, fur trims featured on oversized bags with full fur options as well pairing perfectly with the denim. Everything was distressed and created a very raw feel.

Blumarine 

Under the new creative direction of David Koma, he showcased a simple yet effective colour palette. Kicking off with Irina Shayk, the audience was served dark romanticism – heavy on the black with a pop of devilish red and a dusting of white with floral patterns. Fluid lace tops and fitted black and white mesh dresses were seen throughout, with denim making a brief appearance, all finished off with silver embellishments and crystal appliqués.

Roberto Cavalli

Fausto Puglisi was inspired by Pompeii for this collection which included rich reds, matching the runway, and paired with leopard print trims. Lace and velvet were intertwined, and he didn’t hold back on the prints – especially florals, which are increasingly becoming more frequent on the runways. Hot lava prints were spilled over the dresses creating a fierce energy on the runway alongside roman motifs with a toga dress and gold leaf straps. Puglisi created a garden scene on the dresses as he dug into Italian garden imagery with pistachio and emerald greens.

Dolce & Gabbana 

The runway was kicked off with an army green ensemble paired with black lace and fur trims across the looks. D&G went heavy on the silver chain belts and black was featured a lot – in a sexy boudoir way, along with leather boots and leather coats with a variety of trims – furs, tassels, and jewel embellishments as well. Leopard print was featured once again this season as we have now confirmed it’s been promoted from micro-trend, and denim was not forgotten with double waisted jeans and jackets of course. Look 19 was a standout for Voir, the coat created a dramatic cloud-like effect with its fluffy white texture contrasting perfectly with the structured black boots. Accessories included alien sunglasses and fur bags were a hit, and as the show drew to a close, we were presented with going out styles – silver and jewels were a standout point along with lace and feathers.

Prada

The models opened the show in black dresses as they walked on an elevated runway adorned with a cream floral carpet. Accessible silhouettes and styles were at the forefront of the collection with designs most people can wear and have access to alongside Prada making a statement that tube dresses are on their way back. The whole show nodded towards subtle glamour featuring lots of shirts, oversized buttons, bows making a return, and prominent florals as seen in other Milan shows. Of course, furs weren’t forgotten as the go to coat for this autumn/winter.

Ferrari

Elegant, sleek, and expensive are three words that flawlessly capture Ferrari’s show. The runway was a Ferrari red, setting the scene for what’s to come – we received opulent furs matched with grey suits and red ties in line with the brand’s signature rosso colour. The audience saw a pop of yellow to match Ferrari’s logo paired with burnt orange shoes in a variety of styles, alongside a prominent forest green as the final colour seen on the logo. This was featured on fur trims, coats, and accessories. Ferrari’s innovative recycled Q-CYCLE material was used on the in the looks and the show ended with burgundy leathers, crinkled organza and lots and lots of tassels. 

Moschino 

Moschino presented us with the trend that is about to surge into our wardrobes – polka dots, featured on dresses, skirts, and jackets. Rigid silhouettes were balanced with bubble skirts, and light, flowy materials on dresses alongside numerous floral print garments. Unique denim designs walked the runway with oversized back pockets on the front and the highest of high waists paired with the classic Moschino belt of course. Alex Consani closed the show with a powerful wake-up call regarding environmental awareness as she carried trash bags representing the waste the industry emits and wearing a t-shirt dress picturing a globe with ‘SOS’ written beneath. She was preceded by two models wearing looks made from a material resembling bin bags, with one holding a globe, mirroring the start of the show where we saw imagery of unfinished garments with exposed stitching sending a message of fast fashion’s process.

Fendi

Fendi marked its 100^th birthday with a luxurious collection. Sarah Jessica Parker was pictured front row with the Baguette Bag celebrating one of Fendi’s most historic moments of it being featured on SATC as Carrie’s go-to accessory making it a global sensation shortly after. 1920s flapper dresses nodded towards the house’s origins that decade along with lavish furs. Polished leathers were showcased in the form of full-length coats, skirts and unique co-ord with bubble silhouettes in burnt orange, white and black. Belts were heavily used throughout the show to accentuate the waist, plenty of trench-style coats were seen, and jewels were powdered throughout the collection.

Words By Zlata Gavula

The post Milan Fashion Week AW 25 Rundown the best looks appeared first on Voir Fashion.

Dolce & Gabbana released its new mind-blowing campaign for the sublime men eau de parfum Devotion, which is set to launch on January 26th 2025. The campaign is innovative but with the classic D&G Italian style, which makes the brand so loved all over the world. The typical Italian location of the market highly contributes to the charm of the ad, which is elevated by the Dolce & Gabbana clothes that the stars are wearing, that resemble La Dolce Vita style with traditional Mediterranean elements such as flowers. Sex symbol Michele Morrone also brings a twist of Italian beauty to the perfume campaign, while Maya Jama embodies a strong femme fatale with her beauty. The breathtaking Italian actor Michele Morrone, previously starred in a Netflix show among others and TV presenter Maya Jama is also a model and influencer. The campaign was directed by the incredible Giuseppe Tornatore. The clip sees dark haired statuesque beauty Maya Jama walking down the streets of Palermo with a black floral print dress, a black lace veil and black stilettos with D&G logo. Her hair are styled in a slightly messy bun and her makeup is natural with a hint of colour on the lips. She is also wearing Dolce & Gabbana earrings. Michele Morrone on the other hand, is wearing a white shirt with a matching white foulard, which then Maya tenderly steals. Maya Jama is holding hands with Morrone and in a moment of playfulness and complicity they separate. In this instant the beautiful Maya styles her black veil on her head and walks away in a crowd of women dressed just like her, with a black floral dress. Charming Morrone then approaches one of the women thinking it was Maya. But it wasn’t. In a moment of theatrical tension then the women all put their hands, tangled with black rosary, onto Michele Morrone’s face. He is closing his eyes embracing the moment. Then the exquisite perfume appears in a transparent bottle with a silver heart with D&G logo in the middle. The delicious fragrance has notes of spicy coffee which recalls Italian traditions, deep patchouli and fresh lemon for a hint of Mediterranean mystic. The perfume will launch on January 26th 2025, and will be available in all Dolce & Gabbana stores. Devotion it’s the perfect gift for Valentine’s day to surprise your better half with a fragrance you won’t be able to resist.

Image credits Dolce & Gabbana

Words By Camilla Morgante

The post Dolce & Gabbana Just released Their new mind-blowing campaign for the sublime men Fragrance Devotion appeared first on Voir Fashion.